LT2E05N - Seminar 3

In the lecture 3 with Tom Lunt, we discussed on running a pilot scheme of our proposed event to see where any problems will occur. Tom also showed us a stakeholder mapping example of a proposed event (diagram on seminar 2 Blog not in detail). This diagram of a stakeholder mapping was in detailed and what each Host e.g. participants, media, sponsors, host organisations e.t.c. will give the event and what their expectations of the event will be.
We also looked at the event conceptualisation. It talks about the general process and the scouts. The general processes were the question proposed e.g. idea of objective. The scouts were the answers to the general process e.g. To raise funds.
In seminar 3, in our groups. We had already appointed a team leader from the previous seminar which would be Rishi has he had less work to parttake than the rest of us. In our group we had to identify the services required to execute our event, I have use the diagram below to demonstrate that.

Catering Agency: We need catering agency as we will be having a food and drinks so the caterers will play a big part.

Accounting consultant: Evaluate all externally reported finance information, prepare and present accounting position papers to key group stakeholders.

Security Agency: The use of security agency will be used as it is located in a exclusive venue and for the health and safety of our guests it is important to use security team.

Volunteers: They will be use to cut the cost of labour, in return volunteers will gain experience and possible internship within our organisation.

Venue: The most important thing on the diagram, without a venue, we wouldn't be able to provide an event.

Theratrical Band/Live Band - Entertainment is a key element in order for our event to run. enetertainment will include music, auctions, casino e.t.c.

Marketing Consultant - This inolves all the photography needed, press, media, PR

Seminar 2

From the first seminar, I have started to resaerch all the job roles for the commercial team and researched key sources of income, a price policy and how are budget will be spent.
So far in seminar 2, we had to create a stakeholder mappin involving every group that would have an influence on our even e.g. participants, host organisations, host community, sponsors, media, co-workers. For each of these people we had to write what their expectations of this event would be. e.g. participants would expect a presentation to know exactly what exactly their money is being used for. Also host organisations would look to benefit from this throught the fund raising and will give them awarness through the media, they also have a reputation to uphold. The host community will expect the event organisers to control the noise issues, traffic control.














Participants would also want the sponsors to be ethical to the event.
We also created an heriachal chart, with responsibilties which where held my all of us in the group.

we had to to identify exactly wot kind of event this was, so we decided it was an hallmark event, which the content would be political and sate as the christian aid support fair trading, and as christian aid is an international organisation we decided the hosts will be international and we where thinking maybe a member from each country that are participating could represent their country for this unique event.

In the seminar, we also talked about the 5W's, where, why, who and what.
WHERE - this was to see if the venue meets the needs for accessibilty comfort and afordability. Also does the venue represent the best compromise between the organisation and the participants needs. Where is the venue? Does it appeal to the audience? disabled people? Cost?
WHY - This was to see the importance and viability of the event. who's needs does the event fufil. Why is the event needed.
WHO- Stakeholders, external and internal customers, external customers could be people who might not attend but can still donate and how will they be able to donate to the charity cause.
WHAT - Elements and resources that we need to make our event unique. Does it match needs & expectations of the audience (whole of stake holders)
WHEN - When is it taking place? Is it realistic? Is the date imposed? Is it going to work with the weather, if not is there an alternative plan?
During the seminar we also tested the event concept, in which we had a look ath the financial screen, marketing screen and the operational screen. This was to see if the evnt met our traget, meets audience demands, to see if the audience will respond and can the event be physically done.

LT2E05N - Seminar 1

Seminar 1 - (7th feb 2007)

Although I am writing this blog now, I previously wrote it on my book but decided to put it on this blog to share with the rest of my collegues in my group.
So far, we have been split into groups in our seminars. My group consist of 3 people: Rishi, Julien, John and myself. In the first seminar, we were given a chance at the beginning to get abit familiar with eachother.
In our group we discussed the charteristics of a possible event which we would hold on behalf of christian aid, we brainstormed ideas of rasing extra money to hit the target of £50,000. We also thought of suitable candidates for sponsors at it has to be ethical to the cause e.g. church of england.
We all took up job roles in our groups so far. John is in charge of the Operations Team, his roles include making provision which would be needed e.g. catering, also operation requirements such as decor, theme, lighting.
Im in charge of the Commercial team and my roles include, identifying the key sources of income e.g. sponsors, donations e.t.c. another role that I will partake is developing a full budget of income and expenditures.
Julien is in charge of the Marketing team, his roles include devloping a marketing plan for the event.
Rishi is in charge of the Production team and his roles include indentifying the event programmes and entertainments and publishing a event schedule of how things are going to run on the day.
I've also completed the first sudent task in which I had identify my skills i possed and what skills i would like to improve on. I benefited on this task as it makes you think what exactly are you good at and what you need improving on.